P.J. Gasparini

P.J. Gasparini Headshot
SVP, Strategic Insights & Research
NBCUniversal Media
P.J. Gasparini is Senior Vice President, Insights & Measurement within the Advertising Sales division of NBCUniversal. In this role, he oversees strategic insights and positioning in support of sales and marketing initiatives for NBCUniversal’s broadcast, cable and digital portfolio of brands.  In his 6 years at NBCUniversal, P.J. has led the development of cross-channel measurement programs for marketing partners, established a client-first approach to insights and positioning, and is currently focused on setting the strategy for cross-platform advertising currency measurement.
 
P.J. has a deep history in multi-platform advertising research and measurement with long stints in Ad Sales Research at Turner Broadcasting and The Weather Channel.  Prior to his publisher-side experience, P.J. held positions at Media Metrix, and later ComScore, working on website and advertiser analytics in the early days of web measurement.

P.J. has a track record for disrupting conventional thinking in the commercialization, monetization and measurement of television and digital media.  He was responsible for establishing some of the TV industry’s first commercial rating guarantees in 2005 and recently part of the team that launched the cross-platform currency CFlight last year.

Michelle Jaconi

Michelle Jaconi Headshot
Executive Producer, Creative Video
The Washington Post
Michelle Jaconi runs the Creative Video team in the newsroom at The Washington Post. Prior to The Post, Jaconi founded CNN’s Cross Platform Programming unit, which led breaking news and political coverage across CNN’s television networks, digital properties and mobile apps. In her six years at CNN, Jaconi launched and led programs in every television day part, including “State of the Union.”  Prior to joining CNN, Jaconi spent 12 years at NBC’s “Meet the Press with Tim Russert,” which earned numerous awards including the Walter Cronkite Award for Excellence in Media for the “Meet the Press Senate Debate Series.”

David Jorgenson

Dave Jorgenson Headshot
Video Producer, Editor, and Writer
The Washington Post
David Jorgenson is a video producer, editor and writer for "Washington Post Department of Satire.” In May 2019, he launched the Washington Post’s TikTok account, which accrued more than 100,000 followers in just over three months. He also interviews kids around the country for his show "Short Takes."

Pankaj Kumar

Pankaj Kumar Headshot
SVP, Measurement and Innovation
NBCUniversal
Pankaj Kumar is Senior Vice President, Measurement and Innovation. In this role, Pankaj leads a team whose goal is to drive measurement transformation across the industry, as well as, build new capabilities that enable holistic solutions to measure the efficacy of client media spend across the portfolio.
 
Pankaj joined NBCUniversal from Comcast Cable, where he led the Media Sciences team responsible for developing an analytically driven media and message mix optimization strategy, and driving improvement of media effectiveness across both Residential and Business Services. His responsibilities included leading the strategy for marketing mix optimization to build brand consideration, driving subscriber growth and mitigate subscriber loss. Pankaj played an integral role in transforming our strategies around allocation of media spend, predicting outcomes, and overall building a world class decision sciences team focused on improving the efficacy of all media investment across the company.
 
Prior to joining Comcast, Pankaj held leadership positions at Optimor (WPP Company) and IMS Health, where he built analytics capabilities, developing advanced solutions, leading large scale analytic engagements, and driving client thought leadership across CPG, retail, pharmaceuticals, healthcare, financial services, insurance, telecom and technology companies.
 
Prior to joining the industry, Pankaj was Assistant Professor of Marketing at Johnson Graduate School of Management, Cornell University, where his research focused on predicting consumer choice, by modeling the impact of marketing mix across consumer purchase journey, utilizing large scale data fusion and building advanced methodologies.
 
Pankaj has a BE in Mechanical Engineering from India and a PhD in Marketing from SUNY Buffalo.

Kathleen Lingo

Kahtleen Lingo Headshot
Editorial Director for Film and Television
The New York Times
Kathleen Lingo is the first editorial director for film and television for The New York Times.  She is responsible for developing and producing feature films and television series with an emphasis on documentaries. Before becoming editorial director, she was executive producer of The Times Opinion section’s short documentary series, Op-Docs. During her tenure, the series published nearly 250 documentaries shorts, virtual reality and interactive documentaries, which were nominated for two Oscars (“4.1 Miles” in 2017 and “Our Curse” in 2015), received 13 Emmy nominations, won three Emmy awards (“A Short History of the Highrise” in 2014, and “Notes on Blindness” in 2015, “Long Live Benjamin” in 2018), and two Peabody Awards (“Highrise” in 2014 and “4.1 Miles” in 2018).  
 
Before working at The New York Times, she began her career in documentary film working at Alex Gibney’s Jigsaw Productions.  She went on to work for numerous directors such as  Jehane Noujaim, Jon Alpert, and Pamela Yates and on an array of non-fiction projects such as the associate producer at the IFC show The Media Project; associate producer of the HBO documentary El Esp  ítitu de la Salsa  that premiered at the Tribeca Film Festival in 2010; senior producer at WNYC’s “The Takeaway” and co-executive producer of “Boy,” a narrative short film that premiered at the Cannes Film Festival in 2010.
 
Ms. Lingo received a bachelor’s degree in interdisciplinary studies from the University of Chicago in 2003. Before working in documentary, she was a music journalist writing for publications in both the U.S. and the U.K. on electronic music  
 
She was born in Berkeley, California, and currently lives in New York City.

Jacqueline Parkes

Jacqueline Parkes Headshot
Chief Marketing Officer and EVP, Digital Studios - MTV, VH1, CMT and Logo; EVP, Digital Studios - Viacom
@jd_parkes
As Chief Marketing Officer and Executive Vice President of Digital Studios for MTV, VH1, CMT and Logo, Parkes oversees marketing and creative, digital content and social media for the group. Parkes reports to Chris McCarthy, President of MTV, VH1, CMT and Logo.
 
A champion of innovation, Parkes has pushed the boundaries of platforms on multiple campaigns, including the recent partnership with Twitter at the 2019 VMA’s.  The MTV VMA Twitter Stan Cam –
Views on live broadcasts including the Red Carpet (6.5M views), Stan Cam (7.1M views) and MTV News VMA after show (837k). Total views - 14.5M This fueled the VMA’s to become the most viewed tentpole in Viacom history.   
 
Prior to joining MTV, Parkes had a transformational 21-year tenure at Major League Baseball, where she became the first female CMO in professional sports. As CMO, Parkes was responsible for promoting the league's brand by overseeing advertising, marketing, promotion, research, ticketing analytics, design services, community relations and educational programming.. Prior to Major League Baseball, Parkes worked for Jim Henson Productions in the Marketing and Licensing Department and was responsible for the development of worldwide feature film merchandising and promotional programs for The Muppet Treasure Island and The Muppet Christmas Carol.

Rande Price

Rande Price Headshot
Director, Research
Digital Content Next

Rande Price is our Director of Research.  Prior to joining DCN, she held research positions at Nickelodeon, TV Guide, Yahoo and AOL on the front lines of technology and media innovation. Rande’s in-depth data analytics and creative research ways helped form best practices in media advancement.

Zuri Rice

Zuri Rice Headshot
SVP, Video Development and Content Strategy
Hearst Originals
Zuri Rice is senior vice president of video development and content strategy at Hearst Originals, the video production unit of Hearst Magazines.
 
In this role, she is responsible for further developing video strategy and overseeing the creative direction of the company’s expanding suite of scripted and unscripted editorial series across all platforms.
 
Prior to joining Hearst Magazines earlier this year, Rice spent 14 years in various roles at Viacom, most recently as senior vice president of short form video for Viacom Digital Studios. During that time, she was responsible for leading the production and development of premium video content for Nickelodeon’s YouTube and social media channels. Previously, she oversaw scripted and unscripted long-form shows as part of their East Coast development and current series team.
 
Rice also spent time during her career as a creative consultant for Savannah Media and produced and developed numerous shows for VH1.

Sarah Rosen

Sarah Rosen Headshot
Head of Entertainment Partnerships, US
Sarah is the Head of US Entertainment Partnerships at Twitter, leading relationships with media and content publishers across TV, music, lifestyle and film.  Sarah and her team work closely with entertainment partners to extend and monetize their content initiatives across Twitter. Sarah joined Twitter in 2014 as a Senior Partner Manager and played an integral role in building out the entertainment sponsorship business.
 
Prior to Twitter Sarah worked at Viacom, as Sr. Director of Partner Management and Program Development focusing on developing targeted marketing campaigns across Viacom channels and Director of Consumer Marketing for MTV Games.  She has also held roles in marketing and partnerships at NBA and Fox Searchlight. Sarah is a graduate of the University of Arizona, Eller College of Management.

Andrew Snyder

Andrew Snyder Headshot
SVP & Head of Video
Meredith Corp.
Andrew Snyder is Senior Vice President, Video at Meredith Digital, overseeing the company’s multi-platform digital video production division that develops, produces and distributes award-winning editorial and native video content across all channels. Early in his tenure at Meredith, the company began offering guarantees on video advertising ROI in an effort to heighten the understanding of the performance of video advertising.

Andrew is an accomplished digital media executive with a proven track record of growing video businesses. Prior to his current role, Andrew was Senior Vice President, Sales, at Meredith, and earlier, at Time Inc.  Before joining Time Inc., Andrew held digital leadership roles at Yahoo!, Discovery Communications and ESPN.

Andrew resides in Montclair, New Jersey with his wife and 2 children.

Ryan Spicer

Ryan Spicer Headshot
VP, Sales & Client Partnerships
CNN Digital
Ryan Spicer is VP, Sales & Client Partnerships, CNN Digital. He’s spent more than a decade at Turner, now part of WarnerMedia, working across the company’s premium portfolio of news, sports, and entertainment brands. With sales experience in both linear and digital environments, Ryan most recently leads client partnerships for the CNN Digital portfolio across the Northeast, Southeast and Midwest territories, focusing on the brand’s digital, mobile and branded content offerings.

Linzee Troubh

Linzee Troubh Headshot
Development Director
Atlantic Studios
Linzee Troubh is the Development Director at Atlantic Studios, where she focuses on adapting The Atlantic's 160+ years of reporting and storytelling for film and television. Prior to joining The Atlantic in 2019, she was the Senior Manager of News Development at BuzzFeed, developing and producing such titles as Unspeakable Crime: The Killing of Jessica Chambers for Oxygen and Netflix's Emmy-nominated docu-series Follow This. Previously she spent nearly seven years as the Head of Sales at Cinetic Media, responsible for securing distribution for hundreds of independent films. She is a graduate of Bowdoin College and lives in Brooklyn.

Caysey Welton

Caysey Welton Headshot
Content Director
Folio
Caysey Welton is Content Director at Folio:, a multi-platform trade publication that serves print and digital media professionals. In his role he oversees all of the brand’s content products, including its website, special print issues, awards programs, events and partner content studio. He also regularly writes and speaks about the publishing industry. Prior to his career in media, Caysey was a chef and restaurant professional for more than a decade. He holds a BS in Media, Culture and Communications from New York University.

Max Willens

Max Willens Headshot
Reporter
Digiday
Max Willens is a reporter at Digiday focused on platforms and revenue diversification. Prior to joining Digiday, his work had appeared in Wired, Ad Age, Newsweek, Crain's New York Business and The Fifth Down, The New York Times football blog. He is a graduate of the Newmark Graduate School of Journalism at CUNY.