FAST Measurement: What do we know, what do we need and, where are we headed?
Date & Time
Wednesday, October 12, 2022, 3:15 PM - 3:45 PM
Yee Pang Barry Stoddard

What are the issues and roadblocks related to accurately measuring this emerging and evolving media space? Panelists will discuss the strategies for moving forward and predict timing for reliable third-party metrics.

Session Type