Subscription Innovation Event Series
Zoom Video Events

Vector of mobile device with play button on screen and finger pressing it; heaphones plugged in as well.

Thursdays
August 19 - September 16, 2021
12-12:45 EDT

A DCN members-only series of events designed to dig deeply into the critical issues, challenges and innovations of driving consumer revenue with subscriptions and memberships. Join us for these insightful presentations and open conversations with your DCN peers.

This is a free event for DCN members.  The unique, members-only attendee list allows for open conversation, information sharing and networking .

Sponsored by:
Piano Logo
Sailthru Logo
Session #1: Thursday, August 19
John Tierny Headshot
Acquire, onboard, engage and retain: the MLB ticketholder customer lifecycle

John Tierney serves as Senior Director, Ticketing for Major League Baseball.  Tierney is responsible for overseeing the day-to-day relationships between MLB, its ticketing partners and the Clubs. Prior to joining MLB in 2009, Tierney worked for the New Jersey Devils. In his 17th season working in professional sports, Tierney is a graduate of Ithaca College.

Session 2: Thursday, August 26
sponsored by  Piano logo
Placeholder Headshot
Turbocharging personalization with analytics

Intelligence is key to any decision you make. When working to optimize your customer touchpoints, learn how Analytics can help design even more relevant content and personalized experiences for your customers.

Speaker TBA soon!

Session 3: Thursday, September 2
Fiona Spooner Headshot
Retention strategies from the Financial Times

Fiona Spooner is managing director of consumer revenue at the Financial Times. Based in London, she leads the global consumer revenue group responsible for consumer marketing,  customer care and commercial development.

Prior to this, Spooner was global marketing director for B2C from 2017 to early 2021. In this role, she was instrumental in driving the FT’s new reader revenue model, and developing FT Strategies, a boutique consultancy that helps clients build sustainable digital business models.


Spooner joined the FT in 2003 and has held numerous marketing roles across the organisation on the brand, customer acquisition, and conversion and optimisation teams.

 

She also sits on the corporate board of trustees for the Teenage Cancer Trust.

Session 4: Thursday, September 9
Details coming soon!
Session 5: Thursday, September 16
Christina Komporlis Headshot
Exploring the impact of Covid on the WSJ's membership strategy

Christina Komporlis is the Senior Vice President of Professional Membership at The Wall Street Journal, responsible for revenue and profitability of the suite of professional products including WSJ Pro, CEO Council, C-Suite Networks and corporate subscriptions. With experience marketing and selling subscriptions across B2C and B2B, she specializes in transforming organizations to create high performing teams that accelerate growth. She helped lead the Journal through the ongoing transformation from subscription to membership, and design a new dynamic paywall model that revolutionized how the media industry sells subscriptions digitally. Christina is a member of Chief, a recurring judge of the DMA Echo Awards and has worked in the News Corp family for almost 20 years.

This is a free event for DCN members.  The unique, members-only attendee list allows for open conversation, information sharing and networking .