Rachel is EVP, Sales and Strategy, overseeing CafeMedia’s media sales and advertiser partnerships. Rachel is an expert in the programmatic landscape and helps publishers and brands stay one step ahead in the ever-changing world of digital advertising. She connects advertisers with CafeMedia’s publishers, whose distinctive voices are shaping the open web, at scale through private marketplaces offering highly viewable inventory and unparalleled audience targeting. Rachel draws on data covering every aspect of the content consumption journey to help brands develop the best strategy for reaching the right audience with the right message.

Over her career, Rachel has used analytics and insights to drive business decisions across industries ranging from e-commerce to consumer products to media. She graduated from Harvard University, with a PhD in Business Economics, and from the University of Virginia, with a BA in Economics. On the weekends, Rachel can be found taking photography classes and discovering new restaurants in NYC.