Name
Hot Topic - How Dotdash Meredith Uses Data to Accelerate Growth
Time
1:15 PM - 1:45 PM (EST)
Speakers
Description
With up to 2B rows of data per day from more than 40 digital brands, 40 partners, and 200 data sources, there simply weren’t enough data engineers and BI experts to help the Meredith’s Monetization Strategy team quickly aggregate, normalize, and govern their data to create trusted insights. Learn how Meredith turned a barrier to growth into a revenue driver by using automation. They created a unified strategic data asset that’s central for decision making, and saves 5,000 engineering hours per analytics project. Presented by: