A year ago, Google announced the deprecation of third-party cookies by 2022. At Piano, we think preparing for this new world starts with building your direct user relationship, and that publishers are uniquely positioned to benefit and capture valuable zero- and first-party data. In this open forum session, join sponsor host Piano’s SVP of Strategy Michael Silberman for an open discussion on what we’re seeing in the market, how publishers are planning to solve for a cookieless future, and the building blocks for a successful transition.