Name
Niche audiences and premium subscriptions at CNBC: How we use data
Date & Time
Thursday, September 19, 2024, 1:00 PM - 1:30 PM
Speakers
Description
Join Margaret de Luna, Senior Vice President & General Manager of Direct-to-Consumer at CNBC, to hear how CNBC uses data to grow its premium stand-alone subscription business targeting niches within its overall audience. Bring your thoughts and questions for Margaret and your fellow DCN member attendees as we dig into niche audiences and premium subscriptions.
Session Type
Session